E*Thirteen

Ethirteen is a rider-driven brand dedicated to designing high-performance bicycle components that enhance every ride. With headquarters in California, and British Columbia—the company thrives in some of the best riding terrain in North America.

Founded in 2001, Ethirteen first made its mark with industry-leading chain guide systems, revolutionizing chain retention for mountain bikers.

Since then, the brand has expanded its lineup to include drivetrain components, wheels, tires, and more, all engineered with the same commitment to performance and durability. Whether it’s affordable entry-level parts or high-end carbon “Race” products, Ethirteen designs every component with one goal in mind: to improve the way riders experience the trail. Built by riders, for riders, Ethirteen continues to push the boundaries of innovation to deliver the best possible ride.